Skip to main content

Your Real Estate Business Is Like A Rowing Team

Your Business Is Like A Rowing Team

“A coach is someone who helps you see what you don’t want to see so you can be who you’ve always wanted to be.” ~ Tom Landry

One of my former associates, real estate team leader and top producer from Austin, Texas, is also a “coxswain” and a rowing coach. He told me a story about a new rower placed on a boat with eight others. He noticed she appeared to be working very hard and sweating profusely. Yet, her technique was so off it wasn’t helping the team.

Can you relate to a time when you’ve been working hard and not getting the result you intended?

A rowing team – and your business – need more than just quality, skilled resources. You also need all your resources in the right seats, doing the right things.

Here’s the thing I learned about rowing: in an eight-person boat, each rower has one oar—four on port and four on starboard. If one side pulls harder than the other side, the boat turns. If one side’s oars are raised higher than the other side, the boat tips. To find the set and create a swing, everyone must work together to balance the boat and have the exact timing. Your hands must be at exactly the right height as you slide up to the catch. Every oar has to drop into the water at the exact same time. Everyone needs to pull under equal pressure. All the blades need to come out of the water and release in unison. Any deviation disrupts the boat.

So, what can we learn?

First, have a clear direction, but an easy hand on the steering: The “coxswain” job is to keep the boat on course and steer the straightest line possible. Steering too much means zig-zagging over the course and rowing far more than 2,000 meters, which adds to the time. The trick is to keep the end in sight and steer to a center point far down the course, not trying to keep coming back to the center every stroke. To do this, the coxswain calls out increased pressure for a few strokes on one side of the boat or the other to correct the course rather than use the rudder, which slows down the boat.

Learning: High-performance teams always keep the end in sight and know the ultimate objectives of their work. Without a clear picture of the goal, teams thrash with the process and fail to achieve proper alignment in their activities. Going in the wrong direction as fast as you can doesn’t get you any closer to the finish.

Second, it’s not how hard you work; it’s how hard you work together: It turns out that pulling as hard as you can without pulling together actually slows the boat down. Imbalanced power will veer the boat in one direction and throw off the catch and release timing. Uncontrolled straining at the oar can tip your weight left or right and toss the boat side to side. A successful team pulls in perfect balance and with perfect timing.

Learning: Successful teams know that performance is a function of collaboration and coordination, not a sum of individual effort. Knowing how your contribution affects the outcome and staying highly aware of what others are doing while staying in sync are critical to delivering results. Reacting quickly, deliberately and in a coordinated fashion allows teams to adapt to changes, handle new information, and stay on target.

#WinTheDay

Row!
Row!

Follow us on social media

Mark Johnson

Mark's passion and expertise is enabling real estate broker-owners and team leaders to create the systems, structure, and processes to support their growth. He also enjoys sharing his thoughts on business success on his blog: www.winningtheday.blog

Leave a Reply

Your email address will not be published. Required fields are marked *