Mark's passion and expertise is enabling real estate broker-owners and team leaders to create the systems, structure, and processes to support their growth. He also enjoys sharing his thoughts on business success on his blog: www.winningtheday.blog
Ten excuses the top 1% all made, yet figured out a way to bust through:
1. I don’t have time
2. I don’t have the money
3. I will try it next year
4. I don’t have enough data
5. I am too tired, skeptical, or biased
6. No one ever did it before
7. It’s too much work
8. I could fail
9. I will wait until _____
10. It’s too risky
What are some of the top things my friend Dr. Rob Gilbert learned about sports (and business) psychology?
What did he learn from Bob and Myron?
Myron had all the potential and ability, yet he did not know it or leverage it, which created average results. Then Bob came along… Bob taught Myron a lesson, and that’s when Myron’s breakthrough began.
The lesson?
Be open to a mentor, coach, or loved one willing to invest in you.
Believe in your ability.
If you are not doing as well as you would like – follow Bob’s lesson.
Put it in action, NOW.
Practice makes progress, not perfection.
Believe… focus on the process, and you will get the result.
What part of this lesson you can execute this week?
Actions are crucial, but the words we use to ourselves and others are the foundation. They are the unseen architects of our reality. They shape every thought, influence every emotion, and ultimately dictate the success (or failure) of every action we take. A small shift in language can mean the difference between a crippling setback and a powerful comeback.
The Lincoln Principle: Reframing Failure
Consider the relentless resilience of Abraham Lincoln. His life wasn’t a straight path to the presidency; it was a brutal series of defeats: business failures, electoral losses, and profound personal tragedies. He was defeated for the state legislature, failed in business, lost the nomination for Congress, and suffered a debilitating nervous breakdown. Yet, he persevered.
He didn’t succeed in spite of his setbacks; he succeeded because of what he learned from them.
We can capture his unbreakable mindset with a simple, powerful mantra for adversity:
“Because of this, something good will happen.”
This phrase doesn’t deny the pain of a loss or failure—it simply reframes it. It forces us to hunt for the learning, the new path, or the unexpected opportunity that only appears after a door slams shut. Every challenge, reframed this way, becomes a non-negotiable step toward growth.
The Six-Word Truth of High Achievement
We’ve been told we can achieve anything we set our minds to. While true, that mantra is often missing a vital caveat. The truth is, you rarely achieve great things alone.
This is the Six-Word Truth of High Achievement:
“You cannot change yourself by yourself.”
Mastery, business growth, overcoming a destructive habit—none of it happens in a vacuum. Discipline demands accountability. Seeking guidance is essential, whether that means hiring a coach, finding a mentor, or joining a committed support group. The discipline required to win is multiplied exponentially when someone is there to hold the line with you.
Conquering the Two Greatest Dream Killers
To sustain success, you must eliminate the two deadliest phrases from your mental vocabulary.
1. The “I Don’t Feel Like It” Trap
The single biggest killer of momentum is the emotion-driven thought: “I don’t feel like it.”
The critical realization is this: Feelings are not prerequisites for action. You don’t have to be motivated to start. You simply have to start.
Stop negotiating with your feelings. Instead of succumbing to the drag of reluctance, choose to act despite it.
Replace the Killer Phrase with a Power Phrase:
DREAM KILLER
POWER PHRASE
“I don’t feel like it.”
“I’ll do it anyway.”
2. The ANTeater Strategy (Automatic Negative Thought Eater)
The second killer is the Automatic Negative Thought (ANT) – the internal critic that whispers doubt, fear, and scarcity. To conquer these thoughts, you must become an ANTeater.
This isn’t about ignoring negativity; it’s about actively and aggressively challenging it. When you catch an ANT crawling through your mind, stop and ask yourself three questions:
Is this thought truly helpful for my current goal?
What is the action I can take right now, regardless of how I feel?
What is the opposite, most powerful way to reframe this situation?
By consistently challenging negative self-talk, choosing to act anyway, and leveraging the accountability of others, you seize total control of your mindset.
That is how we don’t just win the day—we architect a winning future.
I was just reading a research study indicating that 95% of workers want to or plan to seek a new job in 2024! For real estate brokers, this is a two-edged sword… in one way, it opens up opportunities for recruiting and talent attraction. In another way, it’s a watch out for our own staff and agents.
My good friend and colleague Steve Murray from REALTrends did a study in the last downturn – 2008 to 2012 – and found 15 companies that grew substantially during that downturn. He found ONE common trend. It was:
“They got closer to their people. No matter how close or connected they thought they were, they were intentional about getting even closer. More connected. More relevant.”
Retention: how can you get closer to your organization?
Talent Attraction: what events or activities can you do to get closer to your own organization and invite others to experience your culture?
Recruiting: who do you (or your team) need to get closer with to see what’s possible?
One way is our TCF+ methodology:
# of Weekly Intentional Touches:
# of Weekly Conversations:
# of Weekly F2F Appointments Scheduled:
# of Weekly Database Additions:
# of Weekly Referrals you earned from your Agents and Outside Influencers:
# of Weekly DRIS (Data, Recognition, Insight, and Stories) follow-ups you sent:
What is measured improves.
For those in the program, I’d love to hear your success stories and your numbers for the week.
For those not in the program, let’s chat about what’s possible.
For all of us, 2024 is the year to Build Back Stronger. January will not TEXT you back…
A trend we all need to pay attention to… have you adjusted your marketing?
A recent study from LendingTree shows that single women own 2.7 million more homes than their male counterparts, with roughly 13% of those women holding the titles to their homes, compared to 10% of men.
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Single women who live by themselves are more likely than single men who live by themselves to own a home in 47 of 50 states.
The ONE Thing is a great book by Gary Keller. It got me thinking: what is the one thing you can execute over the next 7, 14, or 28 days?
Have you heard the story of Olympic ice skaters? It goes something like this… skaters training for the Olympics were monitored during routine practice sessions. On the ice without “supervision” athletes performed about 80 routines in 1 hour. Then, the coach came on the ice with a whiteboard, asked the athletes to document their routines, and monitored the session… routines increased from 80 to 100 in the same amount of time.
I’m often asked why I prefer group fitness classes over working out on my own… well the answer is above. Who’s going to push you more, yourself or your trainer?
In business, do you resist tracking and measuring your numbers? When performance is tracked and measured, performance improves… when performance is tracked, measured, and reported to someone, it EXPONENTIALLY improves.
So what’s the ONE thing? Increase your level of accountability.