Much of what I write about on Winning the Day comes from original work by Recruiting Insight, the real estate recruiting company I lead with my partner Ben Hess. This page collects that research, the proprietary assessment we use, and the guides and tools brokerage leaders can download. All downloads are free through the Recruiting Insight Resource Library.
Agent Migration and Brokerage Model Performance Report
Recruiting Insight’s quarterly study of agent movement and brokerage model results, produced with Lone Wolf Technologies. It tracks which agents move, where they go, how much production moves with them, and which brokerage models gain or lose talent.
See the reportCore Capacities Index (CCI)
Recruiting Insight’s proprietary assessment that helps real estate sponsoring brokers understand how a candidate is wired across four capacities: Builder (power and action), Merchant (vision and connection), Innovator (wisdom and strategy) and Banker (knowledge and order).
Learn about the CCIOur frameworks
The daily recruiting activity standard: Touches, Conversations, Face-to-face appointments, plus referrals earned and agents who join.
Follow-up that earns the next conversation: Data, Recognition, Insight and Stories.
Case studies
How John L. Scott Yakima grew from 42 to 75 agents and a 25% market share after 90 Days to Recruiting Success.
Read the case studyHow John Coyne used a personalized agent performance self-assessment to start more warm recruiting conversations.
Read the case studyBooks and guides
How to build rapport quickly, listen well and understand why agents choose or leave an office.
Download free →A framework for recognizing the different types of agents you recruit and tailoring the conversation to what actually motivates each one.
Download free →A human-centered interview framework built around habits, ambition and beliefs, for better recruiting decisions.
Download free →How a leader’s thinking, more than the market or splits, drives recruiting results.
Download free →Why the talent market has permanently changed and how to build recruiting infrastructure for it.
Download free →The research behind SMART goals, with daily, weekly and quarterly planners.
Download free →How to run CoRecruit Productivity Groups as peer advisory boards with a four-step meeting process.
Download free →Tools and worksheets
Rate your business from database to appointments and find the gaps holding you back.
Download free →Track contacts, referrals, appointments and closings, and set next quarter’s goals.
Download free →Questions that help recruiting prospects identify their own challenges and motivations.
Download free →Strategies for targeting the right agents, sharpening your value proposition and following up with value.
Download free →Win the day.