Consumers, your agents, will be loyal to brands that deliver what they need: dependability, service, exceptional service, or exceptional value. When a brand consistently meets a need, it becomes a brand promise and the company’s identity. FedEx, for example, the brand promise is “when it absolutely positively has to be there overnight.” FedEx consistently delivers […]
Category: Lead Yourself
Personal performance, mindset and daily habits for real estate leaders, agents and students. You can’t lead others further than you lead yourself. Start with Action Produces Data. Theory Produces Opinions.
7 Ways To Increase Hope
Have you heard of The Hope Quotient by Ray Johnston? 7 ways to increase hope: Recharge your batteries, don’t run on empty; Raise expectations by replacing FEAR with FAITH; Refocus on the future as anything is possible; Play to your strengths, delegate, outsource or eliminate the rest; Don’t go it alone; <– read that 2X […]
L > C = W
The knowledge economy drives continuous learning. The top 1% are lifelong learners, and curious. Learn more, earn more. In a world of rapid change and increasing complexity, the winners will be those who keep their L > C. That is, the learning rate must be greater than the rate of change and greater than the […]
What Does Your Real Estate Business Have In Common With Toothpaste?
What does your real estate practice have in common with toothpaste? More than you might think. Example: What would happen if I squeezed a toothpaste tube with the CAP on? You and your business have a capacity, and that capacity is only as good as the systems you have in place. My favorite saying is: […]
We Are Learning To Win!
Lessons from an NBA coach: “We are learning to win!” Several years ago, I had lunch with NBA Coach Scott Brooks (Oklahoma City Thunder), and my notes came up in my memories today; they are just as relevant now as they were then: Never accept NO as it relates to your dream Create a BURNING […]
The High Cost of Indecision: Why Acting Now is Essential
“To delay is to make the right decision harder.” This simple statement holds a powerful truth: indecision itself is a decision: a decision to let circumstances dictate the outcome. Think about it: not making a choice is still a choice. It’s a choice to remain stagnant, to miss opportunities, and to potentially face more difficult […]
Don’t Let Your Conference Inspiration Fade Away: A 4-Step Post-Conference Guide
Just attended a real estate conference like Inman Connect? Feeling inspired and loaded with new ideas? Conferences offer incredible opportunities to boost your knowledge, network with peers, and get pumped up for your business. Here’s the key: Turning That Inspiration Into Action. So many attendees return home overwhelmed and never implement what they learned. Don’t […]
It’s Not Necessarily How Hard You Try; Ask Avis
It’s not necessarily how hard you try; ask Avis. The top 1% know you can spend an inordinate amount of effort inefficiently and gain nothing, and sometimes you can invest less effort more efficiently and gain plenty. Choose more often what’s important over what’s urgent. The best entrepreneurial drug: momentum. And the hardest part of […]
You’ll Get Knocked Down And Then Get Up Again
“You’ll get knocked down and then get up again” is more than the lyrics of Tubthumping by Chumbawamba. The top 1% know that there are so many outcomes we can’t control. Even Epictetus (55 – 135 AD) wrote, “control what you can and let go of what you can’t control.” Every high-performing individual I’ve worked […]
Successful Thinking
Successful thinking. David Schwartz said it well: “Where success is concerned, people are not measured in inches or pounds, or college degrees, or family background; they are measured by the size of their thinking.” From Maxwell: When Jack Welch would tell a GE employee that an ongoing relationship was more important than the sale of […]








