Okay, so I just read this article, “Gen Z’s Work Mindset Is Different: 5 Lessons Your Business Can Learn From ‘Zoomers’,” and it got me thinking. The piece talks about how Gen Z, those digital natives born roughly between 1997 and 2012, have this strong desire for regular feedback, and how businesses should adapt. And […]
Tag: Framework: Create Your TRIBE
Own the Off-Market: A Niche That Will Attract Agents to Your Brokerage
Broker-owners, if you want a reason for strong agents to choose you, give them something most brokerages can’t: real expertise in off-market deals. We all know the traditional path: the MLS, LoopNet, the usual channels. But as Mark Hulsey of Results Commercial recently pointed out, a growing share of valuable transactions now happen behind closed […]
The Recruiter as Coach: Mastering the Art of Powerful Conversations
In today’s dynamic recruitment landscape, the best recruiters aren’t just salespeople; they’re coaches. Historically, leaders, and by extension recruiters, were expected to have all the answers. But now, success lies in empowering others to find their own. This shift requires a coaching mindset, where we focus on connection, inspiration, and growth. Just like a great […]
Unlocking Top Talent: The 4 Pillars of Elite Recruitment
The real estate landscape is fiercely competitive. Attracting top talent, seasoned professionals and bright-eyed newcomers alike, requires more than just posting a job ad and hoping for the best. It demands a strategic approach, unwavering commitment, and a deep understanding of what motivates high-achieving agents. In this blog, we’ll dissect the four key traits shared […]
Servant Leaders
I posted this yesterday, and I might everyday for the next 90 days. Why? Lately it’s been the first three words when I wake, and the last three words of the day. Servant leaders build community. They encourage friendships and provide forums for these relationships to emerge and deepen. Servant leaders work to build strong […]
Leave Nothing To Chance
It seems in business, there are two approaches: Those who are prepared and those who are not. A commonly observed trait of peak performers? Leave nothing to chance; always be prepared. Anticipate, and prepare for, the six key questions: Why: Why does this client, recruit or project matter, and why now? Who: Who are the […]
What Can A Gym Teach Us About Recruiting?
Equinox’s campaign “We Don’t Speak January” caught my attention. Equinox did not offer new members the opportunity to join on January 1st, which made a statement about the type of member they wanted. In their words, “it’s not you; it’s January.” The company called the month of January “a fantasy, delivered to your door in […]