By now, Real Estate Advertising’s Greatest Hits is an album all too familiar to us. The tracks unfold, on auto-repeat, in the background of our lives: Find your place Home is your shelter from the storm Real estate made easy Love where you live Search to close An exceptional experience Going the extra mile None […]
Tag: Goal Setting
When Desire Meets Confusion: What Prospective Sellers Are Thinking Now
According to my friends over at 1000 Watt, current market conditions are, in a word, interesting. Great for sellers, hard for buyers, confusing for agents, and difficult for the supervising brokers. Check out the trends in your area on my Altos Research link. The era of dirt-cheap money ended abruptly, causing many buyers and sellers […]
Willing To Eager
Update: A second, expanded edition of Willing To Eager is in the works. Do you have a story of turning adversity into fuel, or know someone who does? I’d love to hear it for the next edition. Email info@winningtheday.blog. So this just happened… my granddaughter was born yesterday (Maggie Rose), and Willing To Eager was […]
Marketing, Awareness, and Opportunity
1000 Watt Marketing recently completed some original research and asked people a range of questions to identify areas of opportunity and vulnerability in today’s real estate market. There is intense competition for the attention of homeowners. While only 46% report that the agent they bought with has contacted them post-transaction, 28% receive “a lot” of […]
Get Crystal Clear On Who Your Ideal Customer Is
You’re probably already working with various clients if you’re a real estate agent. Newer agents I work with say, “I’ll go anywhere with anyone,” yet the seasoned agents are “Crystal clear on who and where they invest their time and energy.” Have you ever thought about how many different types of buyers or sellers you […]
Decide!
“Each and every day is a given choice. To start over, move forward, change directions. All you have to do is decide.” ~ Tere Arigo Why Deciding Matters Most of us aren’t stuck because we lack options. We’re stuck because we haven’t chosen one. Every day you put off a decision, you pay for it […]
AI and ChatGPT
My coast to coast airplane ride mindset: Geoff Colvin’s “Humans Are Underrated. What High Achievers Know That Brilliant Machines Never Will.” With all the buzz on AI and ChatGPT I was reflecting on this leading edge book from 2015. The answer lies not in the nature of technology but in the nature of humans. Regardless […]
Courage
You’re only courageous when you do what’s right despite your fear. Think about it; anyone who ever beat the odds did so despite their fear! They beat the odds because: they were desperate and felt as if they had no choice; they were inspired by somebody else’s example; they were angry at injustice; they were […]
100 Days Of Success
Remember when? In December, as the new year approached, I was inspired to document my observations of success from my leadership, coaching, and work experience. The first 20 days came easy, the next 20 a challenge, and the 60 to finish tough. Yet I did it. And here are the top 7 most engaged, commented, […]
Overcoming Rejection
His mother, no longer able to provide for him, turned him over to the foster care system. At 22, he was homeless with a two-year-old son to care for. The only way he could go was up. With $700 start-up cash, he pursued his vision. Paul Mitchell hair products and eventually Patrón tequila. One of […]